Shepp ID Health & Wellness Award


Approximately twenty-five percent of North America’s population experiences incontinence, whether it’s a temporary or ongoing problem. Since the majority of these people are women, the goal is to provide a sustainable solution that allows the user to go about their day without the stress existing disposable products impart. By creating a product that looks and feels like a regular underwear brief while under clothing the working woman can continue her day without her incontinence being noticed by those around her. If a leakage does occur the reusable pad, which is inserted into the brief’s interior folding system, will absorb the urine. The user can then replace the soiled pad, placing it into a washable pouch lined with absorbent fabric that prevents leakage in transport. This solution aims to provide a sustainable and appealing solution for the gap in the incontinence industry - a solution that benefits women and all stakeholders.

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About the Designer

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Samantha Van Veen, OCAD University

Samantha Van Veen is an OCAD University graduate with particular interest in bringing about sustainable solutions. With a passion for research and design she is always looking for new paths to explore.